#CONNECTION
What if automation helped you become more human again?
Using the right tools intelligently to free up time, personalise interactions and put human connection back at the heart of your business.
READ THE ARTICLE →
READY FOR YOUR NEXT WAVE?
STRATEGY • PROJECTS • SUPPORT
At the take-off of a new project, looking for a fresh boost, or facing a wave of activity? The ideas, structure and right support to spring into action.
WHERE ARE YOU NOW?
TAKE-OFF
To get off to the right start.
Launching a business, a new offer or a new project: positioning, structure and action plan.
BOOST
To regain momentum.
A plateau to overcome, an offer to refresh or a new course to chart: assessment, fresh ideas and priority actions.
BACK-UP
The right support, at the right time.
A surge in activity, a specific project or temporary cover: flexible, hands-on expertise to keep things moving forward.
TAKE-OFF
An idea in mind. What’s next?
Launching a business, a new offer or a new project? TAKE-OFF turns your initial intuition into a clear direction: positioning, target audiences, offer, priorities and action plan.
LET’S BUILD IT TOGETHER
• Clarifying the concept and positioning
• Defining target audiences and structuring the offer
• Building the launch plan
• Organising priorities, tools and resources
• Preparing the first marketing and sales actions
• Coordinating the launch operations
The outcome: a clear direction, a well-structured offer and a practical roadmap to turn your idea into action.
BOOST
It’s working. What if we took it further?
Your business is moving forward, but you feel it could go further? BOOST brings a fresh outside perspective to challenge the familiar, explore new angles and uncover untapped opportunities. Together, we refocus your energy on the ideas and actions that can make a real difference.
THE MOVES THAT MATTER
• Review of your business and current initiatives
• Identification of roadblocks and opportunities
• A fresh perspective on your positioning, offer or customer journey
• Fresh ideas and new angles for your marketing and sales strategy
• Prioritisation of high-impact actions
• Building and setting your growth plan in motion
The outcome: a fresh perspective on your business, clear priorities and a realistic growth plan, ready to be put into action.
BACK-UP
The pace picks up. So does your back-up.
A surge in activity, a launch, an event, an absence to cover or a one-off project? BACK-UP joins your team for as long as needed to handle the extra workload, stay on course and bring in the right expertise without adding unnecessary weight to your business.
WHERE I CAN STEP IN
• Project management and coordination
• Professional event planning
• Business development and client relations
• CRM, digital tools and automation
• Supplier coordination and international production
• Sales operations, administration and invoicing
The outcome: a team that can breathe again, a project that stays on course and a busy period handled with structure, flexibility and efficiency.
MEET ME
My professional path has followed a natural progression: from creation to production, from entrepreneurship to training, and then into business development. Each step has built on the last and shaped my 360° understanding of how a business works.
For over twenty years, I have worked across fashion, creativity and brand development. Designing products, building my own business, managing international production, sharing my expertise, developing commercial activities and supporting brands in the B2B market: these experiences have given me a practical understanding of every dimension of a project, from the initial idea to its launch.This journey has taught me how to connect creativity with market realities, strategy with hands-on action, and the bigger picture with the details that truly move a project forward. I believe in the power of meaningful connections, shared experience and collaboration to open up fresh perspectives and help ideas grow.To me, staying in motion means continuing to learn, challenging familiar ways of working and exploring new tools. It means knowing how to select them, make them your own and put them to work for a project—while protecting what truly makes a difference: a strong idea, genuine emotion and the human touch.You may have noticed that I love drawing parallels between my work and the world of surfing. More than an inspiration, it is a philosophy I bring to every project: observe, find the right angle, choose your line, adapt to the movement… and then take off.
Back-up Studio Conseil was born from this approach: bringing you a fresh perspective, wide-ranging experience and the right momentum to turn your ideas into action.
THEIR WORDS
Professional connections, projects brought to life together and collaborations that reflect the way I work.
WHAT IF?
WHAT IF? is Back-up Studio Conseil’s idea lab. Each week, a real business situation becomes the starting point for shifting perspective, challenging assumptions and exploring new possibilities. Creative thinking, paired with practical ideas to spark fresh momentum.
#IDENTITY
What if, instead of being more visible, your brand became unmistakable?
Stepping away from the content race to build an identity, a story and a presence that people recognise instantly.
#POTENTIAL
What if your best offer was already there, simply waiting to reach its full potential?
Looking at your existing products, skills and resources from a fresh angle to uncover new value propositions.
LET’S MAKE A MOVE
Got an idea to launch, need fresh momentum or the right back-up?
Tell me where you are now and what you’d like to get moving. Together, we’ll find the right support to help you take the next step.
The information submitted through this form is used by Back-up Studio Conseil solely to process your enquiry and respond to you. To learn more about how your data is used and how to exercise your rights, please read our Privacy Policy.
© 2026 Back-up Studio Conseil — Legal notice — Privacy Policy — LinkedIn
LEGAL NOTICE
Last updated: 26 August 2026WEBSITE PUBLISHERThe Back-up Studio Conseil website, available at https://backupstudioconseil.com/, is published by:Floriane Sirakian, sole trader (Entrepreneur individuel – EI)
Trading name: Back-up Studio Conseil
Address: 3 rue de l’Étoile, 78124 Montainville, France
SIREN number: 513 527 861
Registered with the French National Business Register (RNE)
Email address: [email protected]
Telephone: +33 6 21 81 73 40VAT not applicable pursuant to Article 293 B of the French General Tax Code.PUBLICATION DIRECTORThe publication director is Floriane Sirakian.HOSTINGThe website is designed and hosted by:Carrd Inc.
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Website: https://carrd.co/INTELLECTUAL PROPERTYAll content available on this website, including texts, graphic elements, photographs, illustrations, logos, trademarks and layout elements, is protected by applicable intellectual property laws.Unless prior written permission has been granted, any reproduction, representation, adaptation, distribution or use, in whole or in part, of this content is prohibited, regardless of the method used.Photographs and content belonging to third parties remain the property of their respective authors or rights holders.LIABILITYBack-up Studio Conseil strives to provide accurate and up-to-date information on this website. However, this information is provided for general guidance only and may be changed at any time.Back-up Studio Conseil cannot be held liable for any error, omission, website unavailability or use made of the information provided on the website.EXTERNAL LINKSThe website may contain links to external websites or services. Back-up Studio Conseil has no control over their content, availability or privacy practices and cannot be held responsible for them.GOVERNING LAWThis website and its legal notice are governed by French law.
PRIVACY POLICYLast updated: 9 September 2026Back-up Studio Conseil takes the protection of your personal data seriously. This Privacy Policy explains what information is collected through the website, why it is used and what rights you have.DATA CONTROLLERThe controller responsible for processing your personal data is:Floriane Sirakian, sole trader (Entrepreneur individuel – EI)
Back-up Studio Conseil
3 rue de l’Étoile, 78124 Montainville, France
Email address: [email protected]
Telephone: +33 6 21 81 73 40DATA COLLECTEDWhen you use the contact form, the following data may be collected:• your name;
• your company name, if you choose to provide it;
• your email address;
• any information you freely include in your message.Fields marked as mandatory are required to allow Back-up Studio Conseil to process your enquiry and respond to you.You are advised not to submit any sensitive data or confidential information that is not necessary for reviewing your enquiry.Subject to your consent, Google Analytics may also collect certain information about how you use the website, including:• the pages you visit;
• your interactions with the website;
• the duration of your visits;
• your device and browser type;
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• approximate geographical information.This information is used in aggregate form to better understand how the website is used and to improve its content, navigation and performance.PURPOSES OF PROCESSINGThe information submitted through the contact form is used solely to:• receive and process your enquiry;
• contact you and answer your questions;
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• prepare, where relevant, a commercial proposal or future contractual relationship.Information collected through the form will not be used to automatically subscribe you to a newsletter or send you marketing communications unrelated to your enquiry.Subject to your consent, browsing data collected through Google Analytics is used to:• measure website traffic;
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• improve the website’s content, navigation and performance.LEGAL BASESDepending on the nature of your enquiry, your data is processed on the following legal bases:• taking pre-contractual steps at your request when you ask for information or a proposal concerning a service;
• Back-up Studio Conseil’s legitimate interest in responding to enquiries and following up on professional communications;
• your prior consent to the use of non-essential cookies and other audience measurement trackers.RECIPIENTS OF THE DATAInformation submitted through the contact form is accessible only to Floriane Sirakian in connection with the activities of Back-up Studio Conseil.However, it may be technically processed by service providers required for the operation of the website, email services and audience measurement, including:• Carrd Inc., for the creation and hosting of the website and operation of the form;
• Google, through Gmail for receiving and storing messages, and Google Analytics for measuring website traffic where you have given your consent.These service providers operate in accordance with their own contractual commitments and data protection policies.Your data is neither sold nor rented to third parties.TRANSFERS OUTSIDE THE EUROPEAN UNIONCertain technical service providers, including Carrd Inc. and Google, may process or host data in the United States or other countries outside the European Union.These transfers are governed by the safeguards provided under applicable regulations and by the contractual commitments of these service providers.For more information about how Google processes data, please read its Privacy Policy: https://policies.google.com/privacyDATA RETENTIONData received through the contact form is retained for as long as necessary to process your enquiry.Where no contractual relationship is established, it may be retained for up to three years from the date of the last communication in order to follow up on the professional relationship.If a contract is entered into, certain data and documents may be retained for the periods required under applicable legal, accounting or tax obligations.Data collected through Google Analytics is retained for the period selected in the service settings, with a maximum period of fourteen months for data associated with cookies and user identifiers.YOUR RIGHTSIn accordance with applicable personal data protection regulations, you may request:• access to your personal data;
• the correction of inaccurate or incomplete data;
• the deletion of your data where the legal requirements are met;
• the restriction of processing;
• the right to object to processing based on legitimate interests;
• data portability where this right applies;
• the withdrawal of your consent at any time for processing based on consent.Withdrawing your consent does not affect the lawfulness of processing carried out before its withdrawal.To exercise your rights or ask a question about how your data is used, please contact:[email protected]Proof of identity may be requested only where necessary to verify the identity of the person making the request.If, after contacting Back-up Studio Conseil, you believe that your rights have not been respected, you may lodge a complaint with the French Data Protection Authority:CNIL
3 place de Fontenoy – TSA 80715
75334 Paris Cedex 07
https://www.cnil.fr/COOKIES AND AUDIENCE MEASUREMENTThe website uses technical elements that are strictly necessary for its operation and security. Your consent is not required where these elements are essential to the operation of the website.Subject to your consent, Back-up Studio Conseil uses Google Analytics to measure website traffic, better understand how visitors navigate between its pages, and improve its content and performance.When you first visit the website, a banner allows you to accept or reject audience measurement cookies. Rejecting cookies is as easy as accepting them and does not prevent you from accessing the website.Cookies and trackers associated with Google Analytics are not placed before your consent has been obtained.You may withdraw or change your consent at any time through the cookie management tool available on the website. You may also delete previously stored cookies through your browser settings.Withdrawing your consent does not automatically delete cookies already stored on your device. These can be removed through your browser settings.LINKS TO EXTERNAL SERVICESThe website contains links to external services, including LinkedIn and Substack. When you access these services, any data collected is processed in accordance with their respective privacy policies.Subscription to the “What if?” publication takes place directly through Substack and not through the Back-up Studio Conseil contact form.Clicking an external link may result in cookies being placed or data being collected by the relevant service. Back-up Studio Conseil has no control over these processing activities.SECURITYBack-up Studio Conseil takes reasonable precautions to protect personal data against unauthorised access, loss, alteration or disclosure.As no transmission of data over the Internet or by email can be guaranteed to be completely secure, you are advised not to submit sensitive information unless it is essential to processing your enquiry.CHANGES TO THIS POLICYThis Privacy Policy may be amended to reflect changes to the website, its tools or applicable regulations.The date of the latest update is shown at the top of this page.